Effective Date: April 2025
KEEP Labs Inc. (“Keep,” “we,” “our,” or “us”) respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard information when you use KAI – AI Medication Coach (the “App”) and any related services (the “Services”).
1. Information We Collect
Category | Examples | Source |
Account Info | Name, email address, phone number, password‐less auth tokens | Provided by you during sign‑up |
Medication Data | Medication names, dosage, schedule, dose logs, refill dates | Entered by you or imported from linked services |
Symptom & Quality‑of‑Life Data | Pain levels, energy, mood, notes | Entered by you |
Device & Usage Data | Device type, OS version, crash logs, interaction events, IP address | Collected automatically via SDKs |
Integration Data | Data from connected pharmacies, wearables, or health APIs (e.g., Apple Health, Google Fit) | With your explicit permission |
Sensitive info: Some data may constitute “Protected Health Information” (PHI) under U.S. HIPAA or “personal health information” under Canadian PIPEDA. We handle such data in accordance with applicable law.
2. How We Use Your Information
- Provide and personalize the Services (e.g., create medication routines, send reminders, generate insights)
- Improve the App (analytics, debugging, product research)
- Communicate with you (transactional messages, customer support, feature updates)
- Ensure safety and compliance (fraud prevention, legal obligations)
- Research & development – aggregated, de‑identified data may be used to improve adherence algorithms and population insights.
We do not use your identifiable health data for ad targeting.
3. Legal Bases for Processing (GDPR/EU)
- Contractual necessity – to deliver the Services you request
- Legitimate interests – product improvement, security
- Consent – for optional integrations and marketing emails (you may withdraw at any time)
- Legal obligation – to comply with laws, e.g., pharmacovigilance
4. How We Share Information
Recipient | Purpose | Safeguards |
Service Providers | Cloud hosting, analytics, customer support | Data Processing Agreements, SOC 2 compliance |
Pharmacy / Healthcare Partners | If you opt‑in to share adherence data with your care team | HIPAA Business Associate Agreements where required |
Research Collaborators | De‑identified, aggregated insights | No direct identifiers shared |
Legal authorities | As required by law, court order, or to protect rights | Verified requests only |
Keep does not sell your personal information.
5. Data Security
- Encryption in transit and at rest (AES‑256)
- Role‑based access controls for employees
- Annual penetration testing and SOC 2 audits
- Incident response program with 72‑hour breach notification goal
6. Data Retention
We retain your personal information for as long as your account is active or as needed to:
- Provide the Services
- Comply with legal obligations (e.g., pharmacovigilance recordkeeping)
- Resolve disputes and enforce agreements
You may request deletion at any time (see Section 8).
7. International Transfers
Data may be processed in Canada, the United States, or other jurisdictions where Keep or our service providers operate. We use standard contractual clauses or equivalent safeguards for cross‑border transfers.
8. Your Rights & Choices
Depending on your location, you may have rights to:
- Access the personal data we hold about you
- Correct inaccurate or incomplete data
- Delete your data
- Restrict or object to certain processing
- Port your data to another service
- Withdraw consent at any time
Submit requests via privacy@discoverkeep.com. We will respond within 30 days.
9. Children’s Privacy
The App is intended for users 18 years or older. We do not knowingly collect personal data from children under 13. If you believe we have done so, contact us for deletion.
10. Changes to This Policy
We may update this Privacy Policy from time to time. Material changes will be notified via in‑app message or email. Continued use of the App after such notice constitutes acceptance.
11. Contact Us
KEEP Labs Inc.
Email: privacy@discoverkeep.com
Last updated: April 2025
